LAGOS, NIGERIA - June 15, 2024 - Asian Thai Foods Private Ltd (ATF), a pioneering force in the Nepali food industry, marks a historic milestone as the first Nepali company to participate in FAB West Africa 2024, held in Lagos, Nigeria from June 11th to 13th, 2024.
According to a statement issued by the company, with a rich legacy spanning 25 years, ATF has solidified its position as a leading manufacturer of noodles and snacks in Nepal. Renowned for its popular brands such as 2pm, Rumpum, and Preeti, ATF has been instrumental in elevating the global perception of Nepali culinary delights.
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Participation in prestigious international exhibitions has been a cornerstone of ATF's global outreach strategy. Having showcased its products in over 26 countries, ATF has left an indelible mark on events such as Gulf Food, Worldfood Istanbul, Worldfood India, and Aahaar India. Notably, ATF's presence in these exhibitions has been entirely self-funded, underscoring the company's commitment to promoting Nepali cuisine on the global stage.
ATF's trailblazing spirit is evident in its introduction of premium category noodles to the Nepali market, featuring flavors like Akabare, Korean Ramen, Kimchi, Napolitana, Mushroom, and Seafood. The recent launch of tantalizing snacks such as Cheese Balls, Fireballs, Lemon Mint Stix, Shrimp Cracker, Chicken Cracker, Fire Cracker, Punjabi Pakoda, Masala Munch, Akabare Stix, Potato Cracker, and Italian Pasta has further cemented ATF's reputation for innovation and excellence.
"We are immensely proud to represent Nepal at FAB West Africa 2024," said Mahesh Jaju, managing director of Asian Thai Foods Private Ltd. "Our participation underscores our unwavering commitment to showcasing the richness and diversity of Nepali cuisine to the world. We are grateful for the opportunity to elevate the profile of Nepali food products and contribute to the global culinary landscape."